[Concept + Copy + Event Execution]
[Shortlisted for “Creative Campaign of the Year” at Big Bang Awards 2017.]
A digital-first 360-degree campaign for Sterling Developers’ new offering – Ascentia, to show people working in and around Marathahalli-Sarjapur Road that the area is pretty cool contrary to popular belief, and that living there would be a great way to get a life, instead of wasting it stuck in traffic.